Anjan Luthra
Founder, Vigil & Indexed
SEO agency veteran who got tired of the manual grind and built Vigil to fix it. Previously founded Indexed, a leading SEO agency working with top brands across ecommerce, SaaS, and finance.
6 articles
How AI Is Changing SEO for Agencies in 2026
AI isn't replacing SEO agencies — it's making the good ones dramatically more efficient. Here's what's actually changed and what it means for your workflow.
How to Scale Your SEO Agency Without Hiring More Analysts
Growing your client roster shouldn't mean growing your headcount at the same rate. Here's how top agencies are scaling smarter.
How to Write SEO Reports Your Clients Will Actually Read
Most SEO reports go straight to the bin. Here's how to write reports that clients value, understand, and look forward to receiving.
Why SEO Agencies Lose Clients (And How to Stop It)
Most client churn isn't about results — it's about communication. Here's how to fix the real reasons clients leave.
LLMs and Search Rankings: What Agencies Need to Know
Large language models are reshaping how search engines work. Here's what's actually changing and how to prepare your clients.
What to Actually Include in Your SEO Client Reports (2026)
Stop overwhelming clients with data they don't understand. Here's what belongs in a modern SEO report — and what doesn't.